Professional's Choice Sports Medicine Products Equine Bits was recalled on June 26, 2025 in cooperation with the U.S. Consumer Product Safety Commission because the bit can break during use, posing a fall hazard to a rider..
This recall involves Swivel Port mouthpiece versions of equine bits from the Bob Avila collection. The bits include the following models: Avila Santa Maria Swivel Port (model no. AVB-171), a 7 ¼" shank with a decorative silver design and swivel port mouthpiece; Avila Byron Swivel Port (model no. AVB-612), an 8" Gunmetal shank, swivel port mouthpiece; Avila Phoenix Swivel Port (model no. AVB-621), an 8" cheek with a silver and copper decorative sunflower at the top of the shank, and silver bar design on remainder of cheek; and Avila Sunflower Swivel Port (model no. AVB-222), a 7" shank with a decorative silver and copper floral design, swivel port mouthpiece.
Units affected: About 1,135
Where it was sold: Horse-riding supply stores nationwide and online at profchoice.com from January 2022 through March 2025 for between $120 and $160.
Compare the codes above against the label on your product — usually on the bottom, the back panel, or the packaging. If your unit isn't listed, it is not part of this recall.
The bit can break during use, posing a fall hazard to a rider.
Consumers should immediately stop using the recalled bits and contact Professional's Choice Sports Medicine Products to receive a full refund or free replacement. Upon receipt of the product, Professional's Choice will send a refund payment by check or ship a replacement product, whichever the consumer prefers. Professional's Choice will provide a pre-paid shipping label to consumers. Consumers can also contact the retailer from which the product was originally purchased for a refund. (Remedy: Refund, Replace)
Contact: Professional's Choice Sports Medicine Products Inc. toll-free at 800-331-9421 from 8 a.m. to 4 p.m. CT Monday through Friday, email at info@profchoice.com or online at https://profchoice.com/recalls or https://profchoice.com and select "Recalls" from the Customer Care menu.
Not sure what you're entitled to? Read our guide: what to do if your product is recalled.
Always confirm details on the official notice from the U.S. Consumer Product Safety Commission before acting.
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